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ISBN: PB: 9780226419411

ISBN: HB: 9780226238449

University of Chicago Press

September 2016

288 pp.

22.8x15.2 cm

8 halftones

PB:
£20,50
QTY:
HB:
£36,00
QTY:

Categories:

From Power to Prejudice

The Rise of Racial Individualism in Midcentury America

Americans believe strongly in the socially transformative power of education, and the idea that we can challenge racial injustice by reducing white prejudice has long been a core component of this faith. How did we get here? In this first-rate intellectual history, Leah N. Gordon jumps into this and other big questions about race, power, and social justice. To answer these questions, "From Power to Prejudice" examines American academia – both black and white – in the 1940s and '50s. Gordon presents four competing visions of "the race problem" and documents how an individualistic paradigm, which presented white attitudes as the source of racial injustice, gained traction. A number of factors, Gordon shows, explain racial individualism's postwar influence: individuals were easier to measure than social forces; psychology was well funded; studying political economy was difficult amid McCarthyism; and individualism was useful in legal attacks on segregation. Highlighting vigorous midcentury debate over the meanings of racial justice and equality, "From Power to Prejudice" reveals how one particular vision of social justice won out among many contenders.

About the Author

Leah N. Gordon is assistant professor of education and (by courtesy) of history at Stanford University.

Reviews

"With its five institutional case studies, 'From Power to Prejudice' offers a new interpretation of the rise and fall of anti-prejudice education in the United States. While others have emphasized the structural causes of racial inequality and discrimination in American life, Gordon highlights the ways in which an ideology of racial individualism – the notion that a society's racial order hinges on individual attitudes – came to shape American psychology, sociology, and ultimately education in the mid-twentieth century. The result is a refreshingly critical look at the relationship between social science and social reform" – Adam Nelson, University of Wisconsin-Madison

"'From Power to Prejudice' is a powerfully argued, deeply grounded study of a crucial period in the development of American racial discourses. The strength of Gordon's work lies in the depth of the archival research and her judicious culling of evidence from that research base to illustrate the complexity of the relationship between theory and practice in this thorny area of inquiry. This is an important and compelling study" – Andrew Jewett, Harvard University

"What kind of people become racists? Gordon shows how mid-century Americans came to see racism as a personal problem, rooted in individual psychology rather than structural inequality. But socio-economic theories of prejudice continued to sprout, especially at historically black colleges and universities, where scholars connected racism to labor markets, housing patterns, and educational opportunity. What kind of society produces racial injustice and discrimination? That's a very different order of question, and Gordon's tightly argued book calls us to answer it" – Jonathan Zimmerman, New York University

"Gordon has written a carefully reasoned account of how and why American liberals turned to individualized ways of framing the race issue in the decades after World War II, with social scientific theories and legal strategies that treated racial inequality as a problem of white prejudice and individual rights violations that could be educated or litigated away. Her explanation is multi-layered and convincing – about the basis of racial individualism's appeal, about the decidedly uneven compromises it exacted, and about the long-term consequences of postwar liberalism's constrained vision of racial reform" – Alice O'Connor, University of California, Santa Barbara

"In this highly original book, Gordon provides a rich historical account of how, in the years after World War II, American culture came to understand racism as a product of personal prejudice rather than social structure. She shows how this sudden turnaround in conventional wisdom arose from a convergence of factors – including the rise of survey research, which provided a scientific way to measure attitudes; the attraction of this method for both researchers and research funders, as providing a less political and more 'objective' way to analyze race; and the usefulness of this approach for advocates of school desegregation, who saw that if prejudice was the problem then education was the answer" – David F. Labaree, Stanford University